The major U.S. wireless carriers—T-Mobile, Verizon, and AT&T—are intensifying promotional efforts with aggressive discounts, trade-in credits, and bundled offers as elevated customer churn pressures the postpaid market in early 2026. As subscribers complete device financing cycles from prior years, many are shopping for better deals, prompting carriers to ramp up incentives on unlimited plans, device upgrades, and convergence bundles to retain and attract users amid heightened competition.
“In a fiercely competitive wireless landscape, T-Mobile, Verizon, and AT&T are unleashing a barrage of discounts and promotions to combat…